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Mike Hughes Magenta Principles - Newcomers
The Magenta Principles is an umbrella phrase that refers to a philosophy and an approach to teaching based upon the premise that learning should be both exciting and engaging. 
More specifically the phrase represents a pedagogy underpinned by a belief that:
Learning is a consequence of thinking … therefore our job is to get them to think 
Language is central to thinking … therefore our job is to get them to talk
Learning is an active process … therefore our job is to get them doing
While we talk about Magenta Principals, in reality, there is only one principle - In order to make sense of information that comes their way, students are required to do something to or with it.